Prof.
Zhang Yiping
Professor:in
Professor für Kommunikationsdesign
Dekan, Chinesisch-Deutsche Fakultät für Branding
Über mich
23 Jahre Erfahrung im interkulturellen Management von Design- und Innovationshochschulen in Asien und Europa. Kulturen im Dialog durch zeitgenössische visuelle Kommunikation zu überbrücken.
Akademischer Werdegang
MA
University of Portsmouth
Design for Digital Media
Kommunikationsdesigner
DFI College of Communication Design and New Media
BA
Shanghai Jiaotong University
Industrial Design
Beruflicher Werdegang
Dekan, Chinesisch-Deutsche Fakultät für Branding
Zhejiang-Wanli-Universität
Professor für Markendesign
Brand University of Applied Sciences
Stellvertretender Dekan, School of Design
Pädagogische Universität Peking, Zhuhai Campus
Director of Sino-German School of Media Design
Beijing Normal University, Zhuhai
Dozent für Kommunikationsdesign
DFI College of Communication Design and New Media
Chief Designer
TMRC Motion Design, Hamburg & Shanghai
Akademische Mitgliedschaften
China Advertising Association
Mitglied des Akademischen Ausschusses
China Academy of Management
Mitglied, Deputy Chief of Secretary, Committee of Culture, Technology & Management
Association of Media & Advertising of Ningbo
Member, Deputy Director-in-Chief
Publikationen
CIService AR: A Mobile Augmented Reality System to Enhance User Experience for Campus Information Access
Y. Gao, Z. Yu, C. Jin, H. Ji, G. Chen, K. Li, N. Xu, Y. Zhang · 2026
Investigating the Continuous Intentions to Use Hybrid Cultural Gift in Collaborative Learning: A Study Design
H. Ji, C. Jin, N. Xu, Y. Zhang · 2025
Student Identity in Transnational Higher Education: International Branch Campuses Versus Sino-Foreign Institutes
Cai, L., S. Wilkins, L. Zhao, Y. Zhang. · 2024 · Compare A Journal of Comparative and International Education
Chinese Aesthetics in a Global Context
Yiping Zhang · 2024 · Philosophy East and West
Integration of Art and Technology: A Study on Digital Media Design
Zhang Yiping · 2021 · China Atomic Energy Press
Von der Interaktion zur Erfahrung
Zhang Yiping · 2018 · MARKENARTIKEL
Creativity for Tomorrow
Zhang Yiping · 2012 · Shanghai Hongkong Joint Publishing
Forschungsprojekte
Tour Exhibition: Interculture Brand Design of Yangtze Delta Region
Funded by: National Arts Fund / Ministry of Culture and Tourism of China
Zhang Yiping (PI)
Interkulturelles Markendesign der Jangtse-Delta-Region
Funded by: National Arts Fund / Ministry of Culture and Tourism of China
Zhang Yiping (PI)
Research of 'Glocal' Interdisciplinary Branding Study Programs based on In-depth Cooperation between China and Germany
Funded by: Zhejiang Provincial Department of Education
Zhang Yiping (PI)
Auszeichnungen & Förderungen
2025 Zhejiang Higher Education Achievement Award
Bildungsministerium der Provinz Zhejiang
2024 Ningbo Higher Education Achievement Award
Städtisches Bildungsbüro Ningbo
International Young Design Entrepreneur of the Year (IYDEY) 2006 Award
British Council