News
Latest activities and publications from the research team.
6 items
The expert–novice problem reveals a persistent epistemic asymmetry between scientists and the public. Non-scientists, unable to assess complex methods or evidence, must rely on expert testimony. Furthermore, trust in science extends beyond interpersonal trust in individual experts. Scientific knowledge is now produced and certified by collaborations that can function as epistemic agents in their own right. Their reliability, accountability, and trustworthiness derive not from any one member, but from shared norms, institutional structures, and distributed and often opaque practices. Understanding what it means to trust a collaboration raises distinct questions. Under what conditions can collaborations be considered trustworthy? Can a group’s internal mechanisms of knowledge production, accountability, and evaluation ground the public’s trust in scientific institutions? These issues remain underexplored in the epistemology of trust and the philosophy of science. Organizers: Haixin Dang, Siska De Baerdemaeker, Paula Muhr, Sophie Ritson
International conference addressing the transformation of global branding under conditions of geopolitical change, technological disruption and cultural fragmentation.
The third Sino-German Brand Innovation Conference (BIC 2024) took place on May 27, 2024 at the Hamburg Campus of Zhejiang Wanli University in cooperation with Brand University of Applied Sciences. Under the theme “Transcultural Innovation of Heritage Brands”, the conference addressed the challenges and opportunities of heritage branding in an increasingly global, digital and transcultural environment.
International conference focusing on the impact of artificial intelligence on branding, creativity, communication and innovation processes in global markets.
International Sino-German conference on branding, innovation and cultural transformation in the post-pandemic context. The conference explored new dynamics of communication, digital interaction and organizational adaptation in a changing global environment.